

Tinder is rolling out new features aimed at making it easier for users of the dating app to control how they interact with others. The new features, which are rolling out globally, were announced today to mark Safer Internet Day.
One of the new features is called “incognito mode” and is a step up from hiding your profile completely. Members can still like and dislike in the app, but only those they liked will see them in their recommendations. The feature is designed to give users complete control over who sees them while scrolling through profiles on Tinder. Incognito mode is a premium feature available to Tinder+, Gold, and Premium members.


Picture credits: Tinder
“Incognito mode is a new way to be able to control your experience,” Rory Kozoll, vice president of product and integrity at Tinder, told TechCrunch in an interview. “You’ve always been able to hide your profile on Tinder, but we wanted to create a feature that allowed people to hide their profile, but still be able to see everyone and only be shown to people they like.”
The company is also launching a new “Block Profile” feature that gives users the ability to choose who they want to see on Tinder. Now, when profiles are suggested, before matching, users can block them from showing up again. Tinder notes that the feature offers an easy way to avoid seeing a boss or ex on the app. The new feature is being launched in addition to the current “Block Contacts” feature which allows users to determine which of their contacts they prefer not to see or be seen on Tinder.


Picture credits: Tinder
Additionally, Tinder makes it easier for users to report bad behavior by introducing “Long Press Reporting”. Long press reports allow users to press and hold offensive messages, launching the report stream directly into the chat experience. The company says that by simplifying the reporting process, it hopes more users will report bad behavior on the app.
Finally, Tinder updates its “Do you mind?” and “Are you sure” prompts to include more language that it classifies as harmful. The message Are you sure? appears before sending a message when Tinder detects harmful language. Does that bother you? prompts users to report inappropriate conversations so the company can take action against users who violate the app’s rules. Now, both features will cover more keywords, phrases, and emojis that can be considered harmful.
“Over the years, we’ve introduced security at every stage,” Kozoll said. “In trying to understand the authenticity of our members and ensuring that members are respectful of one another. We see this whole journey as a place where we can help. And so today we’re looking at the latest features of this evolution.
Tinder is also launching Green Flags, a new campaign that highlights the safety features it offers users, from creating a profile, to liking and matching, to chatting and meeting in real life. The company says the Green Flags campaign is an extension of Match Group’s recent campaign which introduced in-app messages and email notifications to give users tips on how to avoid being victimized. online scam.