A Starlink user terminal, also known as an antenna or satellite dish, on the roof of a building.
SpaceX
Elon Musk’s SpaceX has rolled out new prices for residential Starlink customers based on the company’s ability to provide the service, according to emails to customers reviewed by CNBC.
The changes, outlined on Tuesday, divide residential users of its satellite internet service into “limited capacity” and “excess capacity” zones. Prices will increase by $10 per month, to $120, for users in limited capacity areas, while prices will drop by $20 per month, to $90, for those in overcapacity areas. The new pricing will come into effect on April 24.
The company also changed pricing for its RV customers, increasing the cost of the service from $15 per month to $150.
The price adjustments come about a year after SpaceX raised prices across the board for products and services, citing “excessive levels of inflation.”
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SpaceX continues to expand its Starlink network through regular satellite launches, with nearly 4,000 launched to date. Its service hit 1 million subscribers in December and it is steadily expanding its product offering by selling services to residential, commercial, RV, marine and aviation customers.
Earlier this month, SpaceX management announced that Starlink “had a cash flow positive quarter” in 2022 as it strives to turn the company profitable.
