Relationship app Flame, formerly known as Sparks, has launched its rebranded app and introduced a new AI-powered Ask Me Anything tool in time for Valentine’s Day. Although there are many dating apps in the market, there aren’t many apps that aim to keep the spark going after you start a relationship. Flame is for existing couples looking to introduce fun new experiences into their lives and improve communication in their relationship.
The app, which originally launched while the company was exhibiting at Battlefield 200 at TechCrunch Disrupt last October, has been rebranded with a new interface. Flame CEO Ankit Nayal told TechCrunch that the redesigned app incorporates feedback received from beta users and is easier to use than the original app.
“With our launch at Disrupt last year and community feedback, we were able to better understand user preferences and issues,” Nayal told TechCrunch. “We’ve integrated them into our current product and expanded the range of tools available to build relationships. Now, in addition to helping couples have fun, we also help improve their communication. »
Nayal and his team created Flamme to address some common challenges faced by couples, communication, and busy schedules. It can be difficult for partners to find time for each other and maintain intimacy and fun, so Flamme aims to provide a platform for couples to strengthen their relationship and stay connected.
Picture credits: Flame
The company has added a new AI-powered “Ask Me Anything” tool that lets users ask questions about relationships. For example, you can ask about popular meeting places in New York. Or, you can ask about unique ways to propose to your partner. The company has been testing the tool on the web for the past few months and is now integrating it into its mobile app.
The launch of the new feature comes as AI has become an increasingly trending topic over the past few months, especially due to the launch of ChatGPT. Nayal told TechCrunch that he sees AI playing a bigger role in shaping the future of the app.
The app features daily discovery questions designed to help users learn more about their partners. Users can only see answers when both people in a relationship have answered a question. Flamme also has a date-scheduling feature that uses an ML-powered recommendation engine to help you schedule date nights. Plus, the app includes a relationship tracker, shared bucket list, memories calendar, and more.
Some may wonder why they need an app to keep in touch with their partner. To this, Nayal says that Flamme is not trying to replace communication between couples, rather it seeks to make communication more efficient while helping users maintain the spark with their partner.
