Marvel boss Kevin Feige thinks the company could adjust its plans when it comes to releasing shows on Disney+ and space them out for better consumption. In an interview with Entertainment Weekly, Feige said there was too much content on the internet and he wanted Marvel things to stand out.
“I think one of the most powerful things about being at Marvel Studios is that these movies and shows are in tune with the times. It’s harder to be in tune with the times when there’s so much of products and ‘content,'” Feigne said.
“We want Marvel Studios and MCU projects to really stand out and stand above it. So people will see that as we move through Phases 5 and 6, the pace at which we deliver Disney+ shows will change so they can each have a chance to shine.
Feige mentioned that Marvel plans to have a two-pronged strategy — releasing fewer shows per year and spacing out releases so users can enjoy them. Marvel Studios plans to release approximately seven shows during Phase 5, which will span 2023 and 2024. For comparison, the company had released eight shows during the two years of Phase 4.
This year’s Marvel releases on Disney+ include the second season of “What If…?” and “Loki” with the introduction of shows like “Secret Invasion” and “Ironheart”.
We reached out to Dinsey for a comment on how he plans to release these shows.
The studio’s exit strategy may impact the business of Dinsey+, which reported its first subscriber loss of 2.4 million last quarter. While the service gained 200,000 subscribers in the United States and Canada, Disney+ Hotstar, its streaming service available in India and parts of Southeast Asia, lost 3.8 million subscribers. This poor performance is largely due to the loss of digital broadcasting rights for the Indian Premier League cricket tournament.
