Popular Web Hosting (opens in a new tab) hosting provider (opens in a new tab) began shifting its website building efforts away from its subsidiary, Zyro, after the launch of its eponymous new competitor service.
Founded in 2019, Zyro (opens in a new tab) is – for over three years – the platform that parent company Hostinger has pushed to the forefront when website building services are needed.
However, following the launch of its website builder (opens in a new tab) service, which can now be purchased as part of a bundle with its web hosting service, the company has made it clear Tech Radar Pro that all of its resources will now go towards promoting the Hostinger site builder platform.
In a recent blog post (opens in a new tab)Hostinger announced that they have introduced Zyro into the Hostinger ecosystem and renamed it Hostinger Website Builder.
“We want to have everything under an already recognizable brand so that customers (existing and new) are aware of our ecosystem. However, Zyro will remain available to existing customers,” said Daugirdas Jankus, Chief Marketing Officer at Hostinger. Tech Radar Pro.
Initiated in 2020, the Zyro platform was originally a Hostinger side hustle with the goal of helping users build their own online presence with a drag-and-drop website builder tool.
Hostinger also mentioned that Zyro will still be available for new customer signups, but they will cease all marketing activities to release the product to gain new users.
The Hostinger website builder plan is available for purchase at $2.79 per month and includes web hosting, a free domain name, free email accounts, free SSL certificates, and up to 100 sites website.
The features that come with Hostinger’s website builder service are almost identical to Zyro, minus the price (Zyro’s website plan costs $2.59 per month), and there’s a business plan separate for $3.59 per month for e-commerce platforms. (opens in a new tab).
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