If you’re looking to get groceries today, you’re probably wondering if you should even bother going to the store.
Shoppers are increasingly ordering online. More than a third of consumers are now completely switching from physical groceries to digital delivery services, up from just 2.2% in 2020 – an “astonishing change in just three years”, according to a recent report by economics data firm Payments.
Traditional retailers are struggling to adapt to this new technology-driven environment. Many major U.S. grocery chains have recently announced new or expanded delivery options, often partnering with tech companies to help with logistics, giving customers even more reason to stay home.
Adjust your buying plans accordingly.
America’s fastest-growing grocery chain just announced a new partnership with DoorDash, offering same-day delivery services from more than 2,100 locations in 38 US states. In a press release, a DoorDash official called Aldi “one of the most requested grocers by our consumers. “Order through the DoorDash app or website to get a number of unique Aldi store-branded products, like the ‘fan-favorite’ pizza Mama Cozzi– or even something from the retailer’s “alley of shame”.
The nation’s largest supermarket operator recently opened its brand new high-tech “spoke” facility in Austin, Texas to fulfill online delivery orders. Since 2018, Kroger has partnered with the British company Ocado Group will open up to 20 of these massive robotic facilities, which allow the grocer to expand its delivery footprint even in areas where it has no physical stores, according to Winsight Grocery. Kroger now ships to 36 states.
One of the nation’s fastest-growing grocers, focused on fresh and organic produce, Sprouts began offering delivery through DoorDash last November, starting with its home market in Phoenix, according to Supermarket News. Customers can now order Sprouts healthier products in at least 50 locations, including stores in Atlanta, Baltimore, Dallas, Denver, Los Angeles and Seattle.
The sixth-largest U.S. food retailer just announced a new $100 million investment to bolster its delivery capabilities, according to Winsight Grocery. Target’s plan calls for the construction of at least six new sorting facilities in addition to the existing nine, allowing the company to process online orders more quickly. Previously, the retailer made all digital sales in the backrooms of its stores.
Delivery has really taken off at Walmart, literally, in fact. Last December, the largest US food retailer launched airborne drones to deliver groceries and other goods to US cities such as Dallas, Orlando, Phoenix and Tampa. In January, the company said it had expanded aerial deliveries to seven states with drone hubs located in 36 different Walmart stores. The most popular items for drone controls? Great Value brand cookies and ice cream, lemons, roast chicken, Red Bull and Bounty paper towels, according to the company.
Chris Shott is the Associate Grocery Editor for Eat This, Not That! Learn more about Chris
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